Spoken Words

"Your thoughts encounter your actions and your succes depends on it."

Tuesday, March 18, 2008

SOCIAL INNOVATION IS LIKE WINE...

Wine as a whole is a very personal thing, if not only because it is focussed on taste.
Within wine you are dealing with given facts. For example: a Champagne will be made from a Chardonnay grape and can only be labelled as Champagne when it is produced in the Champagne region. When the defining of origine has taken place the details come into play, such as the added hint of chocolate or flowers. Perhaps the amount of sunshine or the sea salty ground where the grapes grew made the difference. You can only imagine the endless variety that existst within the world of wine. And then there is the perspective of the specialists who probably have a whole different take on wine compared to you and me, but we will all have our own opinion ready.
Building on that; lets talk about red wine. "Red wine isn't supposed to be drunk chilled, let alone to be served with ice in it." I thought wine was supposed to be a personal thing. You will be the one who has to drink the wine, so when you like to drink your wine that way, who am I to judge?
I geus the same goes for Social Innovation and for Social Entrepreneurship. There is not one truth, there is again an endless variety. So my question to you is more of an open invitation; to inspire each other and share our favorite wines.

Cheers

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